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Why is SQL Server The Best RDBMS (or better than DB2)?

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My division is attending a BI Summit in the (VERY) near future. My VP decided it would be fun to host a technology panel comparing SQL Server and DB2. We utilize both DB2 and SQL Server. I'm the SQL Server DBA, and have to come up with a 10 minute presentation about why SQL Server is great. I can even take a light-hearted jab at DB2, as I'm sure my DB2 DBA colleague will do to SQL Server. I need help giving me interesting bullet points and facts about SQL Server. A lot of the things I'm finding online seem kind of dated. Things I have so far. * Lowest Total Cost of Ownership. (lower licensing fees, lower hardware costs, bundled management software that is costly add-ons for other RDBMS's) * Integrated Security with Windows Authentication services * Tight integration with Visual Studio Development environment. * Market Momentum: According to IDC Microsoft is the fastest growing DB Vendor (not sure how old this is). Anyway, anything you guys can help with would be much appreciated.

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